The rapidly growing number of websites around the world, which has surpassed 1.9 billion, highlights the fast-paced nature of the web hosting industry. To avoid falling behind in this competitive market, it is essential for hosting providers to stay up-to-date with the latest developments. As a result, we have compiled a list of the top web hosting trends for 2023 that hosting providers must follow to stay ahead of the game.
HTTPS Everywhere in Web Hosting
In 2018, Google Chrome made a significant move towards browser security by marking non-HTTPS websites as “not secure.” This change has raised the bar for what it means to have a secure online presence and has made it vital for web hosting providers to comply with this rule. By providing more encrypted connections, hosting providers can offer better security and protect sensitive information against man-in-the-middle (MitM) attacks.
Although integrating HTTPS as a standard hosting service may seem inconvenient, it offers many benefits that outweigh the initial effort. One significant advantage is that websites using HTTPS hosting can build more customer trust. HTTPS also encrypts data during transit, making it difficult for hackers to intercept and steal valuable information. Moreover, websites using HTTPS hosting have higher search engine rankings, making it a crucial feature for online businesses.
In summary, HTTPS hosting has become an essential feature that all web hosting providers must offer to keep up with the ever-evolving security standards. By implementing this technology, web hosting providers can offer their clients a secure and reliable online presence, ultimately enhancing their business success.
The Shift towards Cloud Computing and the Decrease in Data Centers
Recent statistics and research by Statista reveal that in 2020, data centers accounted for approximately 45% of total IT infrastructure spending. However, this is predicted to decrease significantly to 36.5%. The shift is due to the increasing trend of enterprises opting for cloud hosting instead of setting up and managing their own data centers, networks, servers, and storage.
Security Protocols Become a Long-term Impact of Covid-19
The COVID-19 outbreak led to a surge in scams, data breaches, and cybersecurity incidents. In response, governments implemented contact-tracing mechanisms to prevent the spread of the virus, which required companies and employers to share sensitive information with local authorities. However, the increased flow of data, including names and locations, made it inevitable that hackers would target these systems. As a result, hosting providers have had to strengthen their security measures and offer increased privacy protection to their users. To be considered a reliable hosting provider today, it is essential to implement strict security protocols.
The Power of Diversification and Tooling in Business
Offering additional value-adding services and tools is now essential for hosting providers who want to stand out in the market. Features such as extra bandwidth and disk space are no longer enough to differentiate themselves from competitors. Hosting providers can gain an edge by providing online training for new users, comprehensive knowledge bases, custom sessions, SEO and marketing tools specifically for e-commerce WordPress websites, drag-and-drop platforms for easier website development and management, and hosting-focused webinars or tutorials that can be streamed on platforms like YouTube.
Green Web Hosting
One of the latest trends in the web hosting service market is the adoption of green web hosting by service providers who generate renewable energy. The more environmentally friendly practices and efforts made by these providers, the more acknowledgments they receive, such as Renewable Energy Certificates (REC) or Voluntary Emission Reduction (VER).
Fascinating Facts About Web Hosting and the World Wide Web
- Over 35% of all websites are powered by WordPress
- In April 30, 1993, CERN released the World Wide Web (“W3”) technology to the public domain on a royalty-free basis, which led to the widespread adoption and development of the Web.
- In March 1989, Tim Berners-Lee invented the World Wide Web and introduced various components including the first web server, browser, and editor known as “WorldWideWeb.app.” He also introduced the Hypertext Transfer Protocol (HTTP) and released the first version of the HyperText Markup Language (HTML) in October 1990.
- The year 2013 witnessed a remarkable growth of the web as it increased by over one-third, starting from around 630 million websites at the beginning of the year to more than 850 million by December 2013. Out of the total, 180 million websites were active during that period.
- In 1969, the web hosting industry began with only four hosts. However, as of 2022, there are now more than 330,000 web hosting providers operating worldwide.
- By 2027, the web hosting industry is projected to grow to more than $170 billion.